Get paid for your dopeness.

We help creators of color make a living from their talent and influence.

Calling all bloggers,
entertainers, models, and speakers.

Calling all bloggers,
entertainers, models, and speakers.

You’ve spent the last few years building your brand, improving your content, and growing your audience. But somehow, people still think a free product or a coupon code can pay your bills.

Well, that’s where SHADE comes in! We’re a talent management agency whose sole mission is to help black and brown creators become self-employed while doing what they love. We help you build your personal brand and pitch you to companies for paid collaborations.

HOW DOES IT WORK?

Two ways to work with us.

Representation

Similar to a traditional talent agency, we pitch you for new opportunities while negotiating your incoming deals. We also provide support as you continue building your brand.

Representation

Similar to a traditional talent agency, we pitch you for new opportunities while negotiating your incoming deals. We also provide support as you continue building your brand.

Management

Everyone starts with representation; however, as your brand and influence continue to grow, it may be time for our digital management team to step in to help you level up.

Management

Everyone starts with representation; however, as your brand and influence continue to grow, it may be time for our digital management team to step in to help you level up.

BENEFITS

Here’s what you get when you join our squad.

Pitch

We work to secure new campaigns opps while negotiating incoming deals.

Perks

You receive exclusive perks and benefits from our brand partners.

Strategist

We’re here to support you as you take your personal brand to the next level.

Studios

Access to a content studio in NYC to create branded content. Coming soon.

Campaign

We handle the briefs & contracts, while you focus on the content.

Legal

We provide access to legal advice to ensure everything you’re working on is legit.

Creative

We ensure every gig comes with a budget for your camera person.

Reporting

We track the effectiveness of your content to showcase ROI to brand partners.

Pitch

We work to secure new campaigns opps while negotiating incoming deals.

Creative

We make sure every gig comes with a budget to hire needed creative talent.

Strategist

We’re here to support you as you take your personal brand to the next level.

Studios

Access to a content studio in NYC to create branded content. Coming soon.

Legal

We provide access to legal advice to ensure everything you’re working on is legit.

Perk

You receive exclusive perks and benefits from our brand partners.

Reporting

We track the effectiveness of your content to showcase ROI to brand partners.

Campaign

We handle the briefs, contracts, etc while you focus on the content.

We’ve worked with some amazing brands.

From developing original social content to tv show castings, event hosting, and more.

Thank y’all for continuing to do the behind the scenes work to help us reach our potential. It ain’t easy but y’all be doing it!


Michell C. Clark, 
Writer & Content Creator

Thank y’all for continuing to do the behind the scenes work to help us reach our potential. It ain’t easy but y’all be doing it!


Michell C. Clark,
Writer & Content Creator

You’ve got questions,
we’ve got answers.

Frequently asked questions to help you learn more about SHADE.

How do I know if I qualify to join SHADE?

Just click on the Apply Now button below to answer a few questions and find out whether you qualify.

How many followers do I need to have?

Your follower count is important but it’s not the only thing we consider. We also take into account your talent, content quality, years of experience, among other things. Generally, we look for creators with a reach of at least 20k, however, there are exceptions.

Do I have to sign an exclusive contract?

Nope. We operate non-exclusively so you’re free to work on other gigs and collaborations outside of SHADE. However, we provide the option for you to let us answer your emails and negotiate incoming deals on your behalf.

What if I already have (or I am) a manager?

Even better! It is great to know you already have someone else helping you build your brand. We invite managers to apply to SHADE on behalf of their clients.

How does money work?

SHADE is 100% free for you. We only get paid when you get paid. You get 75% and we keep 25%.

What if I have more questions?

Feel free to get in touch with our team at hello@shade.co.

Interested in joining the squad?